Social Media
Marketing
What do you have to do for a little visibility these days? Well, at least use the power of social media! But are you already getting jitters at the word? Don’t have a feel for it and already get tired at the thought of Instagram and LinkedIn? We don’t!
A smart social media strategy always pays for itself. We are happy to help you successfully incorporate social media marketing into the entire marketing mix.
The choice is vast
Nowhere can you reach your target audience more specifically than through social media. And also nowhere can you get so lost within all the features, dashboards, audiences, policies and bidding strategies… You feel like Alice (lost in wonderland), we Willy Wonka in the candy store.
We select the most appropriate channels and develop stimulating ads. If you want, in addition to the ads, we also manage the organic posts and messages on your social media channels. That way you don’t have to think about it anymore and you can keep focus on your business. Channels we use for social media marketing are:
- Snapchat
- TikTok
- YouTube
Advertising on Facebook and Instagram is done through the Facebook Business Manager. When setting up the campaigns, think about:
- Setting pixels and tracking
- Building different target groups (hot and cold)
- Setting up platforms for delivery
- Setting budgets and bidding strategies
- Creating ads and related copy
- Publish the advertisement (on the auction)
After this, all focus is on optimizing results. We create as many data points as possible for the algorithm. This way you will quickly learn what works, or doesn’t work, to reach your target audience. The cost of paid advertising on Facebook and/or Instagram depends on the target audience, purpose and desired results.
CARAMBA! is an official Facebook Marketing partner.
LinkedIn allows you to reach a unique audience of more than 690 million professionals. You can define your target audience very specifically. Think job title, position, industry, the company where someone works or even a combination of all of the above. You set your own daily budget and easily keep a grip on costs.
LinkedIn ads are often used for B2B marketing and can be used for the:
- Lead generation
- Increasing brand awareness
- Recruit participants for an event or webinar
- Encourage purchases in your online store
- Reaching your website visitors (remarketing)
- Conversational marketing
In addition to being a Facebook Marketing Partner, CARAMBA! is also a certified LinkedIn advertiser!
Outsource your social media marketing
Want to outsource your social media marketing? Do you want campaigns that pay for themselves? Our team is here for you.
We work on the basis of “marketing-as-a-service” (MaaS). For a fixed monthly fee, you receive comprehensive marketing support. Think of us as (an extension of) your marketing department.
You will have a complete marketing team at your disposal + 1 permanent marketer as your point of contact. This marketer dives into your company, product or brand, thinks proactively, coordinates execution within our team and answers all your questions. That way, you get smarter from our collaboration and we can inspire each other.
Let’s work together